Presentation at the tcworld Conference 2021
When? November 12, 2021 at 2:30 pm
Due to the COVID pandemic, we immediately switched from analog to digital, from the home office to purchases in both B2C and B2B. These developments are having a lasting impact on our online behavior. This makes it all the more important to be found in the target markets with your own website. Translating keywords is not enough; a global approach and a binding basis that create consistent terminology are needed.
In order to be found internationally by buyers in target markets it is not enough to simply translate the keywords. It requires a differentiated approach and standardized terminology. How? Klaus Fleischmann explains.
You can reserve your place for this presentation here now.